The primary goal of this project was to market the website to achieve a dominate status in the search engines for used ford cars mainly stocking ‘ford direct’ cars for sale the company wanted an advanced level of search engine marketing to completely dominate the onine market place when searching to attract customers searching for vehicles they had in stock.
Company: SJennings
Project: Ford Direct Used Cars
Primary search term = Ford Direct
Secondary Search terms = used ford focus, used ford mondeo, used ford fiesta, used ford galaxy, used ford cars, ford cars, used ford, used ford dealers, used fords.
Tertiary search terms = Ford [region], Used Ford [region], new ford [region], ( [region] being replaced by any major TOWN/CITY name in the uk, for example ‘FORD EDINBURGH‘ )
How did the project start?
Initial assesment of the current site revealed poor SEO and limited search engine performance, as a recomended company webdesignsunderland.org.uk stepped in to develop the site.
What are the outcomes?
The site performs fantastically well in search engines and the company now regularly sell used cars out of the region (north east) with over 30% of all business now being done over the internet the success of the site is phenomenal.
